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Obo features

Validate, cost, prioritize, roadmap, and more



Dive in—wherever you are in your product journey

Whether you're looking to gather input and feedback, prioritize your backlog in Jira, or create and share product roadmaps, Obo Product Cloud has you covered. Start anywhere, impress your team, and unleash your product hero superpowers.


Prioritize needs, ideas, requirements, and your backlog.

Quick Assess

Turn gut feeling into consistently calibrated value and cost estimates.


Evaluate options with stakeholders, customers, and the market.


Get input on cost estimates from your team with instant pre-built surveys.


Show the impact of your plan against business and product objectives.


See how product features compare to the competition.


Monitor progress and assess delivery and market-timing risk.


Compare points of view, see the impact of trade-offs, and get recommendations.


Create and share visual representations of your plans.

Get the overview


Connect to Jira in seconds

Spending too much time syncing your spreadsheets with Jira? Not with Obo. Obo's two-way Jira integration syncs automatically and instantly. Start in Obo and push to Jira, or pull from Jira into Obo. Obo shows you progress and changes at the level you care about.

Learn more about Jira integration.


Make the tough calls easier

You just can't do everything everyone wants. Gather input and compare perspectives side by side. The data you need to make the hard decisions is at your fingertips. Obo provides recommendations based on budget, must-haves, and dependencies.

Learn more about solutions with Obo.


Enjoy enterprise-class security

At Obo, we understand that data security, confidentiality, and privacy are paramount. We work with customers that have some of the most stringent security requirements. Whether you’re an enterprise or a startup, Obo Product Cloud provides enterprise-class security capabilities and services.

Learn more about Obo Product Cloud security.

Grow as you go

Product teams come in all sizes—and Obo offers flexible subscriptions for everyone. Get started on your own or standardize your team's product planning with Obo. Every subscription comes with all the Obo Product Cloud features, unlimited viewers, and the onboarding and help you need to get going.


Learn about Obo subscriptions