Obo Organize

Organize, plan, and build buy-in


Organize and plan with built-in buy-in

As Product Manager, you have to resolve conflicting priorities from engineering, sales, execs, etc., and customers. You make tough trade-offs every day. Meanwhile, you have to build buy-in to ensure your product wins support. And you're constantly translating between initiatives, releases, features, epics, and specific dev tasks. 
Pro tip: Your spreadsheets and slides aren't helping.


Obo Organize makes it easy to create winning plans backed by data, with built-in buy-in. Organize any kind of items—from high-level initiatives to user stories—using drag-and-drop cards. Click over to Obo Priority, so you can build buy-in with pre-built Obo Value Surveys™ to gather stakeholder and customer input on priorities. Sharpen communications with organized product plans that look great and contain data that explains why. So you win the approval and support you need for your product, and look great too. 


See How Rockstar PMs Use Obo Organize


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Get buy-in fast

More buy-in, fewer meetings. Get fast feedback from colleagues and customers with Obo's pre-built, patent-pending Obo Value Surveys. Compare perspectives and use Obo's combined value score to make and explain tough trade-offs. Stakeholders are engaged and can see why your choices are best. 👍

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Organize and plan with data

Quickly create item cards—quickly bring items in from Jira, your spreadsheets, etc.—and create buckets for milestones. Plan with drag and drop. Compare feedback from colleagues and customers to make tough trade-offs. Obo calculates combined Obo Value and Impact scores to help you make—and explain—the tough calls.  📊


Share plans with why

Sharpen communications with great-looking product plans that contain the data that shows why with the data behind product choices. Share a view-only link or export your plans anytime to PowerPoint, Excel, or PDF.  🎯



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Plan anything from Jira

Bring in items from projects in Jira Cloud to prioritize, organize, and plan. Update Jira items with Obo Value, Obo Priority, and Obo Cost. If you can log into Jira Cloud, you're ready to go! Set-up is simple and secure, using your existing Jira permissions. No need for help from your Jira admin. Woohoo!  🚀

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Try Obo Organize for free!

See how Obo Organize makes it easy for you to get organized and create winning plans. Setup is fast. Obo Priority is just a click away when you need to build buy-in and get input on priorities.


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Using Obo to plan our new product release, I saved 20 hours of meetings, got more participation, and got my product plan approved faster.
Senior product manager @ Enterprise AI software company
Obo Organize
I could run these Obo Value Surveys all day!
Product Manager @ Global Tech Company
Obo Value Surveys
Obo enabled us to directly tie customer needs to feature improvements, enabling more educated product decisions and resource commitments.
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Houman Behzadi
Chief Product Officer
The value of Obo lies in having data to back up your product release plan that you can then share with peers and executives to communicate why these features should be launched in this order. Those conversations are much easier when they're based on data.
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Brian Peck
VP of Product Management